Privacy Policy

Last Updated: January 15, 2025

1. Introduction

Seller Gift ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our digital gift card marketplace platform and services (the "Services").

By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with this policy, please do not use our Services.

2. Information We Collect

2.1 Information You Provide

We collect information you provide directly to us, including:

  • Account Information: Name, email address, password, phone number
  • Business Information (Sellers): Company name, business address, tax ID, banking details
  • Payment Information: Credit card details, billing address (processed by third-party payment processors)
  • Profile Information: Company logo, description, preferences
  • Communications: Messages, support tickets, feedback, reviews
  • Transaction Data: Purchase history, gift card details, order information

2.2 Information Collected Automatically

When you use our Services, we automatically collect:

  • Device Information: IP address, browser type, device type, operating system
  • Usage Data: Pages visited, time spent, click data, search queries
  • Location Data: Approximate location based on IP address
  • Cookies and Similar Technologies: Session data, preferences, analytics

2.3 Information from Third Parties

We may receive information from:

  • Payment processors (transaction confirmations, fraud prevention)
  • Identity verification services (KYB/KYC data)
  • Social media platforms (if you connect accounts)
  • Marketing and analytics providers

3. How We Use Your Information

We use the collected information for the following purposes:

  • Provide Services: Process transactions, deliver gift cards, manage accounts
  • Communicate: Send confirmations, updates, notifications, and support messages
  • Improve Services: Analyze usage, develop new features, enhance user experience
  • Security: Prevent fraud, detect abuse, ensure platform security
  • Compliance: Comply with legal obligations, enforce our terms
  • Marketing: Send promotional materials (with your consent)
  • Personalization: Customize content and recommendations
  • Analytics: Understand user behavior and platform performance

4. How We Share Your Information

We may share your information with:

4.1 Service Providers

  • Payment processors (Stripe, PayPal, etc.)
  • Cloud hosting providers
  • Email service providers
  • Analytics and monitoring services
  • Customer support tools

4.2 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4.3 Legal Requirements

We may disclose information to comply with laws, regulations, legal processes, or governmental requests.

4.4 Between Users

Certain information (seller name, product listings, reviews) is visible to other users as part of the marketplace functionality.

4.5 With Your Consent

We may share information with third parties when you explicitly consent.

5. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to collect information and improve our Services:

  • Essential Cookies: Required for platform functionality
  • Analytics Cookies: Help us understand usage patterns
  • Preference Cookies: Remember your settings
  • Marketing Cookies: Track advertising effectiveness

You can control cookies through your browser settings, but disabling certain cookies may affect functionality.

6. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption in transit (TLS/SSL) and at rest
  • Secure data centers with physical security
  • Access controls and authentication
  • Regular security audits and penetration testing
  • Employee training on data protection
  • Incident response procedures

However, no system is completely secure. We cannot guarantee absolute security of your information.

7. Data Retention

We retain your information for as long as necessary to:

  • Provide our Services
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Prevent fraud and abuse

Account information is retained for 7 years after account closure for compliance purposes. Transaction records are kept for 10 years as required by financial regulations.

8. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal information
  • Correction: Update inaccurate or incomplete information
  • Deletion: Request deletion of your information (subject to legal requirements)
  • Portability: Receive your data in a machine-readable format
  • Objection: Object to certain processing activities
  • Restriction: Restrict how we process your information
  • Opt-out: Unsubscribe from marketing communications
  • Withdraw Consent: Withdraw previously given consent

To exercise these rights, contact us at privacy@sellergift.com. We will respond within 30 days.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the European Commission
  • Privacy Shield Framework (where applicable)
  • Data Processing Agreements with service providers

10. Children's Privacy

Our Services are not intended for children under 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will delete it promptly.

If you believe a child has provided us with personal information, please contact us immediately.

11. Third-Party Links and Services

Our Services may contain links to third-party websites and services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

12. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to opt-out of the sale of personal information
  • Right to deletion of personal information
  • Right to non-discrimination for exercising CCPA rights

We do not sell your personal information. To exercise your CCPA rights, contact us at privacy@sellergift.com.

13. European Privacy Rights (GDPR)

If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation:

  • Legal basis for processing (consent, contract, legitimate interest)
  • Right to lodge a complaint with a supervisory authority
  • Right to withdraw consent at any time
  • Data Protection Officer contact: dpo@sellergift.com

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

  • Posting the updated policy on our website
  • Updating the "Last Updated" date
  • Sending an email notification (for significant changes)

Your continued use of our Services after changes take effect constitutes acceptance of the updated Privacy Policy.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Seller Gift Privacy Team

Email: privacy@sellergift.com

Data Protection Officer: dpo@sellergift.com

Address: 123 Market Street, Suite 100, San Francisco, CA 94105

Phone: +1 (415) 555-0123

16. Summary: Data Collection

Data CategoryPurposeRetention
Account InformationService provision, authentication7 years after closure
Payment InformationTransaction processing10 years (regulatory)
Usage DataAnalytics, improvement2 years
CommunicationsSupport, service delivery3 years
Marketing DataMarketing (with consent)Until withdrawal